Organic SEO Campaigns

Strategic Optimization for Search Engine Visibility

SEO Gateway uses Organic SEO to position our clients' websites in the organic or natural search engine results for keywords that are highly relevant to their business. Organic or Natural listings are the regular or unpaid search results. Studies show that 70% of searchers click organic results over paid or sponsored results. SEO campaigns are a long-term investment in your website's success.
Our Organic SEO campaigns include:

Database Keyword Research to identify highly-targeted, popular keywords for your business. We use a variety of sources including keyword databases, competitive analysis and brainstorming sessions to develop our keyword lists. Clients have ultimate approval over keywords.

Web Page Optimization - includes professional optimization of titles, meta tags, page text, headlines, link text, graphics and more following only "SEO Best Practices.".

Search Engine Position Monitoring - we provide monthly detailed reports showing your web site's position on the top search engines for your target keywords. Competitive research can identify your competitors' positioning and strategy.

Traffic and Conversion Analysis - we review, analyze and formulate strategy based on your traffic and conversion stats. If you do not have adequate metrics, we'll recommend and/or install a solution for you.

Link Popularity Analysis - the major search engines all calculate your page's importance by looking at who is linking to you and what they say about you. We provide recommendations and submissions for your linking strategy including paid listings, directory submissions and reciprocal linking. The goal of link popularity is not simply a numbers game. Your link popularity rises by obtaining in-bound links from high-quality, relevant web sites.

Ongoing Research and Industry Information - Our staff regularly attends search and marketing conferences, reads newsletters and participates in industry forums. We'll keep you apprised of industry changes and new online marketing opportunities. We'll keep up with the rapidly changing search landscape so you don't have to.